To switch your Shopify store to multi-currency, follow these steps:
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Activate Shopify Payments
- Go to your store's settings.
- Select "Payments".
- Activate Shopify Payments, as it is the payment gateway that allows currency conversion.
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Configure currencies
- Go to the "Manage currencies" option in Shopify Payments settings.
- Add the currencies you want to offer your customers.
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Customize currency display
- Install a currency converter app from the Shopify App Store.
- Customize the app settings to match your store's look and style.
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Inform your customers
- Add an FAQ section or a banner on your site to explain that prices can be displayed in multiple currencies.
- Include instructions on how to change currency.
A concrete example of a store that successfully made this transition is a small brand of handmade jewelry based in France. Before switching to multi-currency, it had difficulty attracting international customers because prices were only displayed in euros. After activating Shopify Payments and configuring its site to accept currencies such as the US dollar and the British pound, it saw a 30% increase in international sales in just three months. Using a Shopify agency allowed visitors to see prices in their own currency as soon as they accessed the site, thus simplifying their shopping experience.
Sources: Shopify Help Center, Shopify Documentation