Prestashop Redesign & Migration

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Riviera & Bar

The Art of Small Household Appliances Since 1968

Over fifty years of French innovation

Since 1968, Riviera & Bar has embodied excellence in premium small household appliances, combining technical innovation, impeccable performance, and sophisticated design. A pioneer in the French market, the brand has established itself through its sharp expertise in the world of coffee, tea, cocktails, and creative cooking. Over the decades, Riviera & Bar has anticipated changes in consumption patterns and introduced innovative concepts in France: the first domestic espresso machines, the first slushie makers, and avant-garde multi-functional food processors. This constant capacity for innovation forms the brand's DNA and fosters customer loyalty.

A standard of excellence lived daily

With a constant demand for quality, reliability, and durability, Riviera & Bar continues to reinvent the culinary experience at home. Every appliance is designed down to the smallest detail: noble materials, meticulous finishes, studied ergonomics. The brand offers equipment that is as aesthetic as it is functional, designed to awaken the senses, enhance daily life, and transform every preparation into a moment of pleasure.

A digital ecosystem designed to inspire

We supported Riviera & Bar in the evolution of its e-commerce platform to reflect this premium requirement. Intuitive navigation, showcasing iconic products, inspiring content: a site designed to attract epicureans and facilitate purchases.

Stellar supported Riviera & Bar in optimizing its digital ecosystem:

  • E-commerce identity redesign, with a revamped user experience (UX) to streamline navigation and enhance the brand's premium universe.
  • Technical and structural optimization of the site under Shopify for more intuitive management and increased flexibility.
  • Implementation of intelligent automation for email campaigns via Klaviyo, with optimized scenarios to engage and retain customers.
  • **Strategic and technical support** to enable the brand to accelerate digital performance.

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