Brand Creation

Parfum Scandale Cléopâtre, flacon élégant avec bouchon doré, idéal cadeau femme.

Scandal

Sexy and bold lingerie since 1932

A pioneer in modern lingerie

Founded in 1932, Scandale is an iconic French lingerie brand that has profoundly marked the history of intimate fashion. Famous for revolutionizing the industry with technical and innovative creations, the house notably popularized elegant, comfortable, and functional sculpting girdles, freeing women from the restrictive corsets of the era. Scandale has, decade after decade, anticipated changes in women's silhouettes and desires, offering pieces that combine impeccable support with seductive aesthetics. This ability to innovate while respecting the body has forged the brand's legend.

Asserted sensuality and French savoir-faire

With unique savoir-faire passed down for nearly a century, Scandale cultivates a rare balance between daily comfort, asserted sensuality, and Parisian refinement. Delicate lace, architectural cuts, meticulous finishes: each collection celebrates femininity in all its forms. The brand continues to reinvent itself boldly while honoring its rich heritage and timeless aesthetic codes.

A reinvented digital presence

We supported Scandale in modernizing its e-commerce ecosystem to attract a new generation while preserving the brand's historical DNA. Fluid navigation, sensual product presentation, optimized shopping experience: a site designed to celebrate desirability and facilitate conversion.

Stellar a accompagné Scandale dans son REBOOT :

  • Refonte complète de la charte graphique e-commerce et optimisation de l’expérience utilisateur (UX) ;
  • Déploiement des métaobjets Shopify pour une gestion ultra-intuitive du site ;
  • Mise en œuvre d’une stratégie SEO approfondie (cocons sémantiques et netlinking) ;
  • Automatisation multilingue des campagnes email avec Klaviyo, incluant des flows optimisés ;
  • Conseil stratégique : élaboration d’un plan de croissance et d’un PNL sur 2 ans

Scandal

Scandal

I have worked with numerous digital companies throughout my career, and when I chose Stellar Projects, I wrongly assumed I would encounter the same hiccups I had faced in past collaborations, with missing deadlines being a major one.


Now that we've launched our shopify store, I can only express how wrong I was. These people work 24/7, speak a human (vs geeky) language and always try to get themselves in their partner's shoes.


Thanks!


          Olivier de Croizant

Olivier de Croizant

CEO

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