Organic Stand

Organic kibble made in France for dogs and cats

A project close to our hearts

Stan is a project we are very proud of. It aligns 100% with our values, and we benefited from complete freedom, allowing us to pursue our ideas without compromise. Sauvale Production entrusted Stellar with the entire creation of its Stan brand, from A to Z. This rare and valuable trust gave us the means to achieve our ambitions.

The story of unique expertise

Stanislas owns a kibble manufacturing plant in Mayenne. He is the only producer in France to master the production of organic kibble with fresh meat and ingredients sourced 100% from French agriculture. After years of producing for other brands, Stanislas was keen to launch HIS own brand, where he could finally express all his expertise, convictions, and uncompromising quality standards without commercial concessions.

Our ambition: to make the best possible kibble

For us, the objective was clear: to create the best possible kibble, and the brand that goes with it. For animals and for the environment. After extensive work on brand platform, complete visual identity, creation of photo and video content, product and packaging development in close collaboration with Stanislas, and e-commerce development under Shopify, we are immensely proud to launch Stan: organic kibble for dogs and cats, with fresh French meat, without controversial cereals, 100% Made in France from ingredient to packaging.

A 100% direct model

Stan is sold exclusively online, through direct sales or subscription to make daily life easier for pet owners. This model eliminates intermediaries, allows for price control, and guarantees optimal freshness of the kibble.