Shopify Agency Paris & Shopify Plus

Do you have an e-commerce website creation project and wish to entrust it to a Shopify agency near you? We invite you to consult our list of Shopify agencies.

To identify the most suitable Shopify agency or Shopify Plus agency in Paris for your needs, we first invite you to consult the details of the services offered (SEO, migration, redesign, maintenance, etc.).

Please note that our agency, Stellar Projects, has been performing migrations from Magento, Prestashop, WooCommerce (WordPress), Oxatis, and Wix to Shopify and Shopify Plus since 2018. We also develop email marketing strategies via Klaviyo!

Why hire a Shopify agency in Paris?

Shopify is now the CMS of choice for most brands and e-merchants in France. Whether they are new DNVBs or high-growth multinationals, many brands are attracted by Shopify's agility, robustness, and ease of use.

However, even if the solution is flexible in the long run, it can be complex to set up. What can lead to complexity are, for example:

• the specificities of your industry;
• the level of personalization expected in the customer experience and design;
• the technical ecosystem to be implemented (ERP, logistics, and marketplace connectors, connections to POS tools, PIM, DAM, etc.);
• the management of international deployment (single instance OR multi-stores);
• the implementation of a dedicated B2B store (Wholesale);
• TMA and TME needs

Entrusting your project to a Shopify expert agency will help you make the right technical and marketing decisions with complete peace of mind. Your Shopify agency can also provide ongoing assistance and support to accompany and educate your in-house digital team.

When to call on a Shopify Plus agency in Paris?

For high-growth businesses with online revenue approaching $1M, Shopify generally recommends its Plus offering.
Shopify Plus includes, among other things:

• More in-depth integration with private apps;
• Better automation of sales and collection launches (with Launchpad);
• The ability to customize the checkout for a better conversion rate;
• An integrated B2B sales channel;
• Increased 24/7 technical support.

If you wish to migrate or upgrade to Shopify Plus, we recommend the support of an expert Shopify agency. This will allow you to get the most out of all the native functionalities and marketing tools integrated into the offering.
Shopify Plus is constantly evolving. It is therefore essential to keep up with new developments and news to be at the forefront of e-commerce.

What criteria should you consider when choosing a Shopify agency in Paris?

Before making your choice, here are some criteria to help you in your search:

• Technical skills: theme customization, development of logistics connectors or private applications: each project has its technical needs;
• References of Shopify stores already created for competitor brands or in sectors with similar issues;
• The strengths and specificities of the agency (design & UX, performance, digital marketing, SEO/SEA… or all four at once!);
• Site administrability: this point is crucial for any e-merchant and too often neglected during agency briefs. Indeed, design does not only concern the aesthetic and visible part of a site, but also the back-office, i.e., the section that you and your team will enrich and administer daily;
• A well-designed site also means an agile, scalable, and easily administrable back-office. The better your back-office is designed and configured, the more free and autonomous you will be without needing the systematic intervention of Shopify experts once your site is launched;
• The agency's affinity with your brand and your sector of activity (knowledge of the market, customer expectations, etc.);
• The size of the agency, i.e., an agency well-sized for your project;
• Your contact person for the project: a privileged, operational, involved, responsive, and reliable contact;
• The team's availability and deadlines: time to market being a key success factor for most e-commerce stores, make sure the agency can launch your site on time;
• The quote: rather than evaluating whether a quote represents a significant sum (€€€) in absolute terms, it is first and foremost about determining whether the quote (i.e., the price vs. time spent) is reasonable and in line with your needs.

Other points of vigilance when choosing the Shopify solution

When researching the most suitable Shopify or Shopify Plus agency in Paris, do not forget the following points:

• Compare apples to apples: Once you have received different agency proposals, we recommend comparing the different components of the service and not just the total cost displayed.
• Recurring fees & subscriptions: The Shopify SaaS model includes subscriptions (chosen Shopify plan & app costs) to be paid monthly. This will inevitably impact your overall budget and choices.
• Little to no maintenance costs with Shopify: the robustness and constant evolution of the Shopify ecosystem guarantee you a sustainable and high-performing technical solution over time. You can say goodbye to your "maintenance" budget.
• The phasing of an e-commerce project: E-commerce is an evolving activity. Rather than launching a site with the maximum functionalities you "think you need," give yourself time to learn and observe to determine your real needs. For example: Let's wait to sell some first jars of jam before offering a monthly subscription. Phasing also allows you to better manage your budget. It is better to entrust your e-commerce project to an agency that can support you over time rather than to a provider who tries at all costs to offer you a very sophisticated site before leaving you to fend for yourself.

What other services are offered by a Shopify agency in Paris?

Each agency has different e-commerce skills and specializations. Do not limit yourself solely to the purely technical aspect of developing your e-shop. Depending on your project, also inquire about other services offered by Shopify agencies:

• SEO: Natural referencing strategy (e.g., development of an editorial plan or a semantic cocoon);
• Affiliation: Setting up an affiliation or ambassador program;
• Email marketing & SMS marketing strategy on Klaviyo (the best integrated email automation and CRM solution for Shopify);
• Implementation of referral mechanics and sponsorship;
• Launch of contests aimed at lead generation (opt-ins);
• Brand content: the creation of editorial, video, and photo content for your e-commerce site or your sponsored posts;
• E-commerce acquisition strategy: Management of Facebook, Instagram, LinkedIn, and TikTok Ads;
• Community management;
• Customer service

Also read:

• Which Shopify Plus agency to choose in Marseille?
• Your Shopify agency in Bordeaux
• Shopify agencies in Lille
• Which Shopify agency in Montpellier?
• Find the best Shopify agency in Lyon
• What are the good Shopify agencies in Toulouse
• Meet the Shopify and Shopify Plus agencies in Nantes
• Here are the good Shopify agencies in Brussels