In short: Toulouse is one of France's most tech-savvy cities: an engineering culture inherited from aeronautics, French Tech Toulouse and the La Mêlée network, DTC startups that prioritize product over marketing. A mindset that aligns with ours: a Shopify Plus agency coupled with an AI Studio. Do you already have a defined project? Fill out our specifications: structured quote within 48 hours.

Stellar Projects is a Shopify Plus Partner agency that supports ambitious Toulouse brands. A Shopify agency in Toulouse without an office in Place du Capitole? Full transparency: our team is fully remote, based mainly in Paris, with 4 to 6 trips per project included in the quote. You pay for senior expertise, not walls. Measurable results: over 100 stores delivered since 2018, including Cabania, our own brand (+200% sales in the second year), and Le Minor, a century-old brand migrated with +50% conversion.
Summary
Toulouse, French Tech at the service of e-commerce
Toulouse has a unique relationship with digital: the aeronautical and spatial heritage has fostered an engineering culture that permeates the entire entrepreneurial ecosystem. French Tech Toulouse and the La Mêlée network, one of France's oldest digital communities, structure a network of startups where DTC brand founders think about data, automation, and scalability before selling their first product. This is a strength: Toulouse brands arrive with technical requirements that few agencies can meet.
To choose a Shopify agency, a Toulouse brand has to weigh a quality local network against specialized agencies capable of speaking technical language on an equal footing. Our comparison of the best Shopify agencies in France sets the arbitration criteria, our directory of Shopify experts helps to target the right profile; this page gives you the keys specific to the Toulouse market.
Stellar for Toulouse startups and brands
Stellar Projects, certified Shopify Plus Partner. Headquarters: 10 rue Wilhem, 75016 Paris. Phone: +33 6 50 28 59 84. Toulouse coverage: plane or TGV, 4 to 6 trips per project. Project budget: €5,000 to €30,000.
Three skills structure our role as Shopify experts in Toulouse for Occitanie brands.
- Technical expertise at an engineering level. Custom Liquid developments, ERP/CRM/PIM integrations, APIs, clean data: we speak the language of Toulouse product teams, including specs and documentation.
- AI applied to e-commerce. Our AI Studio builds tools that the App Store doesn't have: catalog automation, customer service agents, business dashboards connected to Shopify. More details below.
- Migration and redesign. PrestaShop, WooCommerce, Magento or legacy to Shopify, without data loss or SEO drop: the complete method is in our Shopify migration guide.
As for achievements, we prefer verifiable figures to unverifiable local references: Cabania, our own brand (+200% sales in the second year, average basket €480), Le Minor (+50% conversion post-migration). Our testimonials are signed, including names and functions.
“For the creation of our website, we chose to collaborate with the Stellar Shopify agency, and we are delighted. Their team was extremely available and attentive to our needs, taking the time to understand our vision and expectations.”
Victor Genans, Co-founder
AI and Shopify: our AI Studio at work
In the city that makes planes fly, the argument "we put AI everywhere" is not enough: you have to show what it produces. Our AI Studio builds concrete business tools connected to your store:
- Catalog automation: ALT tags on thousands of images, mass title rewriting, product sheet enrichment: insurmountable manual tasks become scripts.
- Connecting your tools: PIM, ERP, CRM and Shopify that don't communicate? We code the layer that makes them work together.
- Custom tools: dashboard, back-office, customer service agent: when the market app is too generic or doesn't exist, we build it.
This is the natural extension of a well-built store: first sound Shopify foundations, then amplification by AI, in that order.
3 local Shopify agencies in Toulouse
Beyond Stellar, here are 3 Toulouse agencies whose Shopify activity is confirmed. Selection provided for informational purposes, without outgoing links.
| Agency | Address | Shopify Status | Google Reviews |
|---|---|---|---|
| Pam Studio | 62 quai de Tounis, 31000 Toulouse | Official Shopify Partner | 5.0/5 (59 reviews) |
| Obem Studio | 85 chem. du Cdt Joël le Goff, 31100 Toulouse | Shopify Expertise (customer reviews) | 5.0/5 (5 reviews) |
| Agence Liquid | 16 rue Saint-Antoine du T, 31000 Toulouse | Certified Shopify Partner | Not communicated |
Looking for an e-commerce agency in Toulouse provides access to a serious local network. For technical, AI or international projects, the decision is based on engineering depth: our e-commerce agencies landscape helps you set the right criteria.
Roadmap of a growing Toulouse brand
The typical journey of a DTC brand in Toulouse that we support unfolds in three stages:
- Launch. Clean Shopify store, reliable tracking, first sales: the goal is to validate the market without over-investing, with a technical base that won't have to be discarded.
- Traction. CRO on the purchase funnel, structuring email marketing with Klaviyo, SEO: the fundamentals that transform a popular product into a commercial machine.
- Scale. Transition to Shopify Plus if international, B2B or volumes justify it, ERP integrations, AI automations: technology follows growth, without forced replatforming.
At each stage, the criterion remains the same: decisions based on your data, not on agency intuitions.
How we collaborate with Toulouse
Let's be frank: Stellar is a fully remote team based mainly in Paris, and this is a deliberate choice: every euro of the quote funds seniors on your project, not real estate. The remote-first work model is also familiar to Toulouse tech teams.
- On-site framing in Toulouse or at your premises, then 4 to 6 targeted trips for key project milestones.
- Structured remote execution: weekly video calls, continuous progress visibility via Figma, Notion and Loom, recorded workshops.
- Zero hidden costs: travel expenses are included in the initial quote, with no variability during the project.
Indicative rates for Toulouse
The observed ranges for our Shopify website creation and store redesign projects in Toulouse for comparable brands:
| Service | Indicative Range | Average Timeframe |
|---|---|---|
| Paid framing (brand workshop, audit, scope) | 3 to 5 joint working days | 2 to 3 weeks |
| Shopify site creation or store redesign | €5,000 to €30,000 | 6 weeks to 5 months |
| Migration to Shopify or Shopify Plus | Based on dedicated framing according to the original platform | 3 to 6 months |
| Custom AI tools (AI Studio) | Based on dedicated framing according to scope | 4 to 12 weeks |
To understand the breakdown of these budgets item by item, consult how much a Shopify site costs. And for a structured quote within 48 hours, the free 30-minute discovery call remains the shortest path.
Resources and other cities
Are you preparing a launch, a redesign, or a migration from the Pink City? Contact us, or discover our dedicated pages if you are based in another major city:
- Shopify Agency in Paris (headquarters, 10 rue Wilhem)
- Shopify Agency in Montpellier
- Shopify Agency in Bordeaux
- Shopify Agency in Marseille
- Shopify Agency in Lyon
- Shopify Agency in Nantes
- Shopify Agency in Lille
- Shopify Agency in Brussels